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Get The Most Traffic By Targeting Easy Key Phrases
If you want to have a profitable site, you have got to learn to choose your fights. Trying to get positioned for a super competitive keyword is a waste for the most part. Sure, you may discover the perfect term which gets 56,000 searches per month, but it will take up all your time and effort for as long as a year or more to get a top ranking for that term. In the meantime, you are letting go of the easy, easy to rank for keywords that can drive just as much traffic to your web site when taken as a group.
Most of us have always been trained to dream big - if you want to succeed, you need to think and dream big. While this is true in most areas, in order to realize your dream, you have to have a strategy. You do not just wake up one day to find out your dream came true. It is frequently worked tirelessly on over years of time on a methodical path to achieve victory. You can't just write a few articles, publish them to a free article directory, and then expect big success.
The web works much the same. If you would like the super competitive key phrase ranking, do not start working on it without a plan. You should find at least 10 much less competitive key phrases to rank for first. Lets say you would like to rank for the term "article marketing". Using Google search, there are 88 million results for that term on a broad match, and 2.6 million on a direct phrase match in quotes. Instead of building up back links for "article marketing", try stuff such as "hidden article marketing", or perhaps "article marketing hidden secrets", and so forth.
Those are much less competitive and would be easy to rank for. They contain your phrase you wish to rank for as a long term goal. As soon as you have a top ten in these longer terms, it will be much easier to position for the main, broad term. Take each of these sub phrases and produce articles about them with back links to your site and then distribute them using article directory submission. I often will rewrite my articles several times, and submit a few of them to a niche article directory as well, provided that there is one for the topic I am writing about.
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